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the lip guide
Explore every lip color by shade, formula and finish—from bold,
brilliant shine to ultra-matte.
brilliant shine to ultra-matte.
satin
The perfect in-between finish for everyday—just enough matte,
just enough shine.
just enough shine.
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crushed lip
color
color
The effortless look of a blotted-down lipstick with the hydrating feel of a balm.
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Lip Color
Our original icon with full-coverage color, a comfortable feel and a creamy, semi-matte finish.
matte
Rich matte color with a velvety feel.
shine
Luminous, light-reflective color for instant impact.
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crushed liquid
lip
lip
A playful, full-coverage liquid balm with nourishing moisture and a plumped-up sheen.
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crushed oil infused gloss
Super-smooth, ultra-hydrating, non-sticky gloss with a sheer wash of color.
Lip Balms & Glosses
Lip-enhancing, swipe-and-go formulas for an effortless look.